Trade Show Literature Racks

In a world of portable displays that pop-up out of duffle bags and graphic screens that roll up in seconds, be sure to take time and carefully consider how you display your important corporate and product literature.

As you evaluate your options, you will find three basic rack types: all-steel literature racks, all-steel collapsible types and the nylon roll away fabric racks.

All-Steel Literature Racks -- are usually 4 to 6 feet in height and are powder coated in black or silver. These are offered in numerous configurations from flowing curved to rigid linear steel structures.

All-Steel Collapsible Racks -- can collapse down to a small shipping package, approximately 12 x 18 x 10 and then can expand up to 4 to 6' tall and hold numerous sets of literature in slanting racks. These types of racks come in single and double-wide versions.

Nylon Roll Away Racks -- are made of a combination of nylon material with sewn in retaining straps and steel rods that allow these literature racks to remain very light in weight and collapse down to a very small tote-able package usually with a shoulder strap

Considering these different types of racks, your best choice for:

• Greatest Portability is the Nylon Roll Away Rack
• Strength and Ability to Easily Collapse is the All-Steel Collapsible Rack
• Unique Appearance with Strength is the All-Steel Rack

This article was written by Bob Albright of Midland Displays.

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