An imprinted trade show item can help your company’s booth stand out amid the stiff competition for visitors’ attention. Yet, sometimes exhibitors spend meaningful dollars on giveaways that draw visitors but make little or no impression on potential customers.
A high-impact giveaway conveys your brand's positioning message, helps educates your target audience about your company, and above all, promotes your business. Here are some helpful tips as you consider ordering your next supply of giveaways.
An imprinted promotional item can play an integral role in your brand-building strategies, but only if they motivate visitors to your booth to learn more about your company or product.
Trade Show Promotional Items - A Primer
Strategies to Attract Booth Traffic
Have Effective Giveaways...Even on a Tight Budget
Avoid These Mistakes When Purchasing Promotional Items
Selecting Appropriate Trade Show Giveaways
Research: Use Incentives in Pre-Show Marketing
Trade Show Calendars as Giveaways
Research Study: Value of Promotional Items to the Marketing Mix
Keys to Using a Trade Show Promotional Item
Think Out-of-the Box for Your Trade Show Giveaways
Mastering the Tradeshow Giveaway Game
Tips on Using Trade Show Novelties